All posts by Ashley Grant

Healthy Can Be Tasty – Oriental Glazed Pork

If you love pork, you’ll surely love this recipe for oriental glazed pork. This succulent pork in a sweet and tangy fresh-tasting sauce is in a league of its own. It’s like having your favorite pork barbecue only better. Serve this with riced cauliflower, veggie noodles, or stir fried veggies, and you’ll surely be everyone’s best friend.

How To Make Oriental Glazed Pork

This post may contain affiliate links that provides this blog with a small commission if you purchase through them, at no additional cost to you. Thanks for your support!

Ingredients You’ll Need:

• 2 pounds pork with the bone left in (best cuts to use are shoulder or pork legs)
• 1 ounce piece of fresh ginger root, sliced thinly
• ½ cup soy sauce
• 1 tablespoon vegetable oil
• ½ cup vinegar (cane vinegar or white wine vinegar works well)
• 2/3 cup water
• 1/3 cup brown sugar
• 2-3 pieces star anise

Instructions – Let’s Cook Up Some Juicy Glazed Pork!

1. Wash the pork pieces and place in an unheated heavy bottom pan with 1 tablespoon of cooking oil. Turn up the heat to medium-high and sear the pork pieces until some parts are fully browned. This technique gives the finished dish so much flavor!


2. Once the pork has been seared, add in the ginger slices and allow the ginger to infuse with the oil for about a minute.


3. Then add the soy sauce.


4. Followed by the water.


5. Next add the vinegar. Cover and cook on medium heat until only about half a cup of the liquid remains.


6. Add in the sugar and star anise.

Make sure the sugar gets dissolved in the sauce. Coat the pork pieces with this mixture and then cover.

Simmer for about 2 to 3 minutes until you can really smell the aromatic flavor of the star anise.


7. The finished dish will be glossy, delicious, and oh-so-tempting!


8. Serve with plenty of vegetables. This dish is good for 4 to 6 generous servings.

If you love pork, you’ll surely love this recipe for oriental glazed pork. This succulent pork in a sweet and tangy fresh-tasting sauce is in a league of its own.

Check out a couple of my other recipes:

This dessert has the consistency and texture of a softer apple pie. Don't be frightened by the name. It's delicious. Click through the image for the recipe!

This Buffalo Chicken Lettuce Wraps are perfect for those busy nights! They came together in minutes, are low carb, and keto friendly!




How To Make a Simple BBQ Chicken Pizza

Don’t you just LOVE BBQ chicken? I mean don’t you just LOVE pizza? Scratch that too…Hmmmm…is there a way to combine the two loves? Well, yes! Yes, there is! Make a BBQ Chicken Pizza and combine these two all-time favorites together. Whether it may be
for a hearty dinner, or for game night, this BBQ chicken pizza is always a grand slam.

Don’t you just LOVE BBQ Chicken Pizzas? When made at home, they can be a heatlhy spin on a delicious treat. Below is how to make it!

Pair it with a delicious salad for even more of a HEALTHY twist!

Simple BBQ Chicken Pizza

This post may contain affiliate links that provides this blog with a small commission if you purchase through them, at no additional cost to you. Thanks for your support!


Ingredients You’ll Need:

• 1 medium sized frozen, prepackaged, or homemade pizza crust
• 1 cup of your favorite BBQ sauce
• 1.5 cups cooked grilled or roasted chicken, homemade or from the deli, sliced into cubes
• 1.5 cups shredded smoked mozzarella or regular mozzarella
• 1 large red onion, cut into rings or half rings

Lets Make This Delicious and Simple BBQ Chicken Pizza!

1. Preheat the oven to 200C (about 390F) and gather everything you need.

2. Mix up the sliced chicken with the BBQ sauce.

3. To help the pizza crust not get soggy, bake it in the oven by itself for 5 minutes until it is just starting to be lightly browned. (Note, this step will not be necessary if you are using a pizza crust that is prepackaged – a.k.a. already partially baked)

4. Place the chicken and sauce mixture over the baked pizza crust, making sure to spread everything as evenly as you can..

5. Sprinkle half the mozzarella on top of the chicken and sauce mixture.

6. Load up the red onions.

7. Top with the rest of the cheese.

8. Bake for 8-10 minutes or until the pizza has browned and the cheese has fully melted. Start checking it at about the 7 minute mark however, as oven temperatures may vary and you don’t want a burnt pizza!

9. This simple bbq chicken pizza can easily serve 2-3 people as a full meal. But remember, to give it an even healthier twist, only have one slice and pair it with a large salad!


Check out a couple of my other recipes:

This dessert has the consistency and texture of a softer apple pie. Don't be frightened by the name. It's delicious. Click through the image for the recipe!

This Buffalo Chicken Lettuce Wraps are perfect for those busy nights! They came together in minutes, are low carb, and keto friendly!



An amazing business productivity hack for getting things done, fast!

Whether you run your own business or your household, or even both, then the Pomodoro Technique is for you! If you struggle with focusing on tasks or find yourself putting things off, it won’t take you long to turn that around.

It’s been reported that the average American worker in the workplace only gets 2 hours of pure productivity done – which is not good news for employers! By using this technique you should easily be able to equal, if not surpass two really productive hours in your day.

The simplicity is really what makes this Getting Things Done strategy work. Eliminate all distractions – silence your phone, turn off notifications on your computer, hide the remote control if you work from home…

Concentrate on a task/s for 25 minutes then take a 5-minute break where you do something completely different. After that 30 minutes, you’re ready to ‘rinse and repeat’ until you’ve done four cycles.

I have consistently used this technique to get things done in my marketing business and I recommend it frequently to fellow entrepreneurs who are having a hard time scratching items off their to-do list.

This short video will give you an overview so you can see how simple yet powerful this productivity tip really is. All you need is a timer and some tasks!

Give it a try. I’d love to hear from you about how that has worked for you.

If you’d like to get more business and productivity tips then sign up for my newsletter.

[Free Gift] Download this newbie’s goldmine – Top Seven Ways Writing Articles Can Explode Your Business

Top Seven Ways Writing Articles Can Explode Your Business

In today’s highly competitive internet universe, the importance of attracting highly targeted traffic to your website cannot be overemphasized. Routing web traffic to your site can be your only means of survival, especially in the cutthroat world of ecommerce. Getting a high search engine ranking can be very difficult. Fortunately, there is a plethora of website promotion strategies you can use to drive traffic to your website.

There is a wide variety of strategies you can adapt, from paid advertising to affiliate marketing. However, most of these techniques require payment. Nevertheless, there are ways to promote your website and increase your web traffic without spending anything. Writing articles is one of the best web site promotion strategies you can use, and they can be very effective. How, you may ask, can writing articles help improve your web traffic? Here are the top seven ways in which it can help explode your business.

1.Reach more people

When you write good articles, it would be a shame not to share them with other people. You can post your articles in your website or you can submit them to other sites such as e-zines and online publishers. By submitting your articles to these sites, you give exposure not only to your ideas but also to your website. Simply include a link back to your site or include your information in the resource box. With this, you get exposure and free advertising as well. Submit your articles to popular e-zines and take advantage of their popularity. Other sites who find your article relevant may also link back to you. Thus, you increase your link popularity, which is one of the most important strategies in the internet world. Remember that most people are looking for information online and by filling this need with your quality article; you may reap the benefit of more exposure and higher web traffic.

2.Free Advertising

Submitting your articles to other websites presents an opportunity to advertise your website without paying exorbitant fees. Although you should avoid marketing language in your articles and make it informative and useful to your readers, you can always include your site’s link in the resource box. In addition, by making your article relevant and helpful to your readers, you are making a good impression for your website, which could ultimately lead to a visit and hopefully a purchase. Good quality content in an article is far better and more effective than a few lines of ad space. You have a very special opportunity to presell your product or service to your prospective customer.

3.Gain High Search Engine Ranking

Create a new web page for your article on your website. Optimize your article to make it search-engine friendly. Use top-ranked keywords and Meta tags that can give your website a high search engine ranking. As soon as you upload your new webpage to your server, search engines will spider through it and you can gain an increase in search engine ranking. Remember that search engine optimized content is a very effective strategy to gain a high ranking in search results.

4. Increases Link Popularity

Instead of looking for other sites who would want to establish reciprocal links with your site, you can simply submit an article to other sites. Just do not forget to include a link to your site in your resource box. When these websites pick up and publish your article, you automatically get a link partner. Try to get as many link partners as you can. Link popularity is one of the factors used by search engines in determining search engine rankings. Make your article especially useful and appealing, so that more websites will be encouraged to publish it.

5.Optimizes your site for improved search engine ranking

By making your site keyword rich, you can greatly improve the search engine ranking of your site. Remember that keyword density is one of the most important factors that search engines use when determining the search engine ranking of the site. However, you should always provide relevant, useful and pertinent information. Avoid the temptation of overusing keywords just to gain a high ranking as this may turn off most web surfers. Relevance and quality is still the most important things to consider when writing articles and it will be doubly useful to your site if you make these articles search-engine optimized.

6.Establishes a Good Impression and Reputation

By writing excellent, original and relevant articles, you not only give your site exposure, but you are also creating a good impression on your prospects. Encourage more people to visit your site and do business with you by establishing an impressive reputation through your articles. Be seen as an expert in the field and you will ultimately gain more customers eager to do business with you.

7.Enhances your credibility through references and testimonies

Certainly, your articles are going to receive feedbacks and testimonies when you publish them in e-zines and free article sites. Record these positive feedbacks and comments and use them as promotional material in your website or in any of your advertising efforts. Your credibility will be greatly enhanced by these feedbacks, as it will create a good impression on your prospects as well as your existing customers. In this highly competitive world, excellent credibility and trust may be the only things you need to attract new customers or make loyal patrons out of your existing customers. Original, relevant, useful and pertinent articles are important tools you should utilize to improve and explode your business


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What You Need to Know About Basement Storage

Today we’re talking about basement storage. If you’re like me, you’re always looking for better ways to store your stuff. If you’re lucky enough to have a basement, many of your possessions probably end up there. Though I don’t have a basement personally, I do have family members that have one. Today, I’m offering tips and solutions for using your basement as a storage option. Hopefully these basement storage ideas will help you get your home a little more organized.

Your basement needs to be organized, and these basement storage tips and ideas may help

Basement Storage – How to Store Things in Your Basement Successfully

People often use their basements as a storage area. However, it’s important to remember that storing things here may not be as safe as you think. Even a climate-controlled basement can be affected by moisture, water leaks, and mold. If you have an unfinished basement, you’ll want to be very particular about the items you store in your basement. Here are some tips to explain how to store things in your basement successfully.

Declutter Then Store

Make sure you store only things that you will use within the next year. If you can’t name the precise month or occasion when it will be used, give it away.

Ideally, the items you store in the basement should be waterproof, animal proof, as well as mold and rust resistant. The chances of that happening are slim to none. However, if you’re willing to take the risk, you can double the container. For example, in order to store clothing or fabric properly, the material should be in an airtight, waterproof, bag. Then, place the bag inside a container that animals can’t get into. Avoid storing items like photographs, paper items, and electronics in the basement.


Because basements tend to flood, you want to make sure that your shelving system is 4-5 feet above the floor. Even if you have things in airtight tubs, you want to keep them off the floor. You can use a pallet system, but ideally, wall shelves or hanging shelves will be the best way to store things. The more valuable an item is to you, the closer it should be to the ceiling.

Plastic Storage Bins

Make use of airtight plastic storage bins. It will look neater this way and make things easier to find as well. If you’re storing holiday items this is a good place to keep them. Don’t store things in corrugated boxes. Even if you’re making use of shelves, you can store items in plastic storage bins and place them on the shelves for added protection against not only water, but any critters that might be in your basement as well.


Cover at least 1 entire wall with a pegboard. This is a great way to get things off the basement floor. It will also allow you to place small items between larger items and save space. A few things you may want to consider storing on pegboard hooks are tools, seasonal toys, like pool noodles and hula-hoops or sporting equipment.

If you want to know how to store things successfully in your basement, be careful about what you store and how you store it. Think about what happens in your basement. If you know a certain area tends to flood faster, don’t store anything in that area. Protect your belongings as best you can. If something has sentimental value and you would be devastated if it was destroyed, don’t store it in the basement.

Related: Tips for Garage Organization and Storage

There's a lot to consider when it comes to basement storage - these tips and ideas may help

Basement Storage – What to Consider when Using the Basement for Storage

The basement can be the first place that comes to your mind when you need to store something. But, before you start hauling containers and boxes down to the basement, you need to make sure the basement is a safe place to store your items. Here are a few things you’ll want to check out and take into consideration before using the basement for storage.


Basements, by nature, tend to be humid and have an earthy scent. However, the things you consider “normal” may actually be signs of problems. Cracks could be due to leaks, but they could also be due to a rising water table. The pipes in the home could leak into the basement, or you could find there’s condensation in your basement due to changing temperatures. You will want to figure out exactly what’s causing moisture in your basement and address these issues before you begin storing things in the basement.

If the issue is condensation, this can be remedied with a dehumidifier. If you discover you have leaky pipes, then replacing those pipes might be what you have to do. If it is a leak in the walls, then you’ll need to patch up any cracks or holes. You’ll want to address any dampness no matter how small in your basement before you consider storing anything in there because even the smallest amount of dampness can lead to damage to your belongings when stored in the basement.


Getting into your basement could be something you need to address. Some basements have very steep stairs perhaps without a bannister. Or they have a low ceiling down into the basement. Getting things into the basement to store them having to walk down stairs like this can be very difficult. You might need to get a contractor to reconstruct the stairs to your basement making them easier to carry things down. Perhaps you find that just adding a banister will make the basement better and safer way to get down the stairs.


Adding lighting to your basement to make it easier to see your stored items will be a good thing. If you want to use your basement as a living space then you’ll want some ambient lighting and task lighting added to certain areas of your basement to make it easier to complete tasks. If you have low ceilings you might need to use wall mounted fixtures or recessed lighting.

Climate Control

The temperature in your basement can be an issue when storing things. It often doesn’t have any heating and cooling or vents in the basement. You can add these things to keep the temperature the same at all times making it a better environment for storing things.

When you store things in your basement, it’s going to be important to store them in airtight containers and up off the floor as best as possible. Even if you have addressed all the water concerns, you still want to take precautions when storing things in your basement.


6 Simple Ways to Design Your Small Kitchen

I have a small kitchen. Sometimes I feel it’s too small. Can you relate? When you have limited space in the kitchen, it’s hard to consider making it functional and attractive. You often have to choose one or the other. However, with a little planning, you can might be able to implement both. Check out the tips below, and maybe you’ll be inspired to design a kitchen that is aesthetically please, but also efficient enough to help you cook all your meals for yourself and your family.

When you have limited space in the kitchen, it's hard to consider making it functional and attractive. However, with a little planning, you can might be able to implement both.

6 Ways to Design Your Small Kitchen

1. Choose Cabinets Wisely

Cabinets are necessary, but you need to make sure you are using the best ones for your needs. Consider all the things you need to hide in them like kitchen utensils, accessories, and appliances that if left on the counters would make your surroundings look messy.

Use cabinets that go all the way to the ceiling to maximize every square inch of your small space. And don’t just throw things into your cabinets willy nilly. Every item in your cabinets should be organized, and always placed back in the same spot.

2. Build Deep Counters

Having deep counters serve for a lot of purposes. This kitchen design will provide you with a big working space when preparing and serving food. Moreover, said space can also be used for accommodating a number of appliances and devices.

3. Put Up Open Shelves

Having open shelves in a room provides for an airy feel. This type of storage place can also serve as display areas for decorative plates and other attractive accessories in the kitchen. For a really functional kitchen design, it would be good to combine different types of cabinets and shelves on this particular area of the house.

4. Install a Mirrored Backsplash

Installing a mirror backsplash can make your kitchen look stylish. Aside from the aesthetic benefits, however, putting mirror designs in a particular room can make it look larger and more spacious.

5. Show Off Beautiful Cookware Sets Instead of Putting Them In Your Already Limited Cabinet Space

Attractive pots and pans can be hung on racks that attach to the walls. This look is both charming and creative as such objects symbolize the true essence of a kitchen.

6. Build a Window or Hang a Painting Where a Window Should Be

Including a window in your kitchen’s design will allow you to have a scenic view. Moreover, it also has a mirror effect that will make this room seem bigger than it actually is. It is also a good source of natural light when it’s daytime. If a window isn’t possible in your kitchen however, hang a beautiful painting or art installation.

Designing a Functional and Cozy Kitchen

With some imagination and the right approach, a small kitchen can function just as well as a big kitchen. Aiming for a stylish look when designing one of the most used rooms in the house will also provide your family with a pleasant cooking area.

Related: 3 Simple Ways to Decorate Your Home on a Budget

When space is limited, organization is that much more critical!

Storage Solutions for Your Small Kitchen

The kitchen is the heart of the home. When company comes over that tends to be where people hang out. Lots of family time is spent in the kitchen not only preparing meals, but eating them as well. You need the kitchen to be functional. Storage in a kitchen can be difficult. You want to keep the counters clear of things so you have a work surface while also keeping the things you use frequently easily accessible. Here are some storage solutions to help you make the most of the space you have in your small kitchen:

Store some items in plain sight.

Not everything has to be hidden. Sure, it makes for a sleek design, but it’s not always practical. Some ideas for items to leave in plain sight are: Place your knives in a butcher block right on the counter, fill decorative jars with flour and sugar and other staples you may need, and hang coffee cups underneath your cabinets with hooks.

Organize your pantry.

With shelves, drawers, and pull out bins you can make great use of the pantry space. No matter how big or small your pantry is you can make the most of this area with smart storage solutions.

Bottle storage.

You don’t need a wine cellar or a traditional wine rack, but with some plywood and pvc piping, you could build a simple stacked shelving unit for inside your pantry to lay the bottles down in. Or there are plenty of cheap wall units that you could install inside your pantry, or even on the wall of your kitchen for a decorative function like this one.

Store spices in a drawer next to the stove.

Having your spices in a drawer right next to your stove instead of in an overhead cabinet or shelf makes the spices more accessible this way.

Get a Lazy Susan.

You can put storage on a spin with a lazy Susan concept. In a cabinet, add a lazy Susan to store multiple items and be able to find them quickly when needed.

Under the sink storage.

The part right in front of the sink tends to be a false drawer. You can put it on hinges and add a metal tray with drip holes where you store your sponges. Keeps them out of sight while also keeping them easily accessible. Use stackable boxes in the cabinet under the sink to maximize storage space as well. As for bottles, hang them on a tension rod in the cabinet like this.

Dishes in deep drawers instead of stacked in cabinets.

In general, you probably keep your dishes in a cabinet. For a unique storage idea, consider storing them in a drawer separated with pegs. It makes those dinner dishes easier to get when you need to set the table.

Cutting boards.

What do you do with these things? Why not stand them up in an easily accessible basket. You can put them in a cabinet and they’ll be easy to get when you need them.

You can really turn your kitchen into a functional space and it doesn’t have to cost you a lot of money either. You can use things you already have in your home to create unique and creative storage solutions in your kitchen.

Related: 5 Ways To Add Storage To Your Home

Moscow Muled – A Roundup of 20 Moscow Mule Recipes

The awesome folks from Moscow Muled sent me some kickASH Moscow Mule mugs. Of course that meant I needed a bunch of Moscow Mule recipes to try, now that I have some nifty mugs. Am I right or am I right?

So, I did what I always do when I need recipes – I went to my bloggy friends to ask for help. As per usual, they did not disappoint!

My usual go to for a mule is the traditional recipe of 2 oz of liquor, 4-6 ounces of ginger beer, and a squeeze of lime. These ingredients are all poured into a Moscow Mule mug over ice. My favorites have typically been the traditional mule with vodka, or a rum mule with dark rum. But, what I love about the recipes below, is they take the traditional mule, and add a yummy twist.

After seeing these 20 recipes, I can’t wait to play, and mix and match until I find some new go to mules! Check them out, and get to mixing. Please drink responsibly!

1 . How To Make An Apple Cider Mule Cocktail
2 . Carrot Moscow Mule Cocktail
3 . Strawberry Basil Moscow Mule
4 . Pomegranate Moscow Mule Recipe with Pama Liqueur

5 . Winey Moscow Mule Cocktail
6 . French Mule Cocktail
7 . Simple Pineapple Moscow Mule
8 . Cranberry Moscow Mule with Homemade Cranberry Simple Syrup
9 . Mango Moscow Mule
10 . Sandia Burro (Watermelon Mexican Mule)

11 . Sun Kissed Moscow Mule
12 . Peach Moscow Mule
13 . Beet Moscow Mule
14 . Kombucha Moscow Mule

15 . Christmas Moscow Mule
16 . Irish Mule Cocktail
17 . Chilcano Mule
18 . Hibiscus Moscow Mule
19 . Blue Mule Cocktail Recipe
20 . Spiced Apple Moscow Mule


Click here to learn about Moscow Muled – the only mugs on the market that are made from 100% pure high-grade food-safe copper, and lined with high-grade nickel.

I love a good Moscow Mule, and this post features 20 awesome Moscow Mule recipes.

Did you like this Moscow Muled post? Check out some of my other drink posts:

Bourbon, citrus and vodka - oh my! This Harvest Moon Martini might just have you howling!

This drink is so good, it's WICKED! If you are looking for a tasty Halloween cocktail, you have to try this Wicked Green Ice Cocktail!

Create an Adorable Love Bug Tabletop Photo Holder

Are you looking for a unique gift or sweet craft to do with your children this Valentine’s Day? Are you on a tight budget but want to something nice to a loved one? If you want a gift that your loved one will look at and think  of you, well you have come to the right place! Because in this post, you’ll learn how to make a unique Valentine gift that your recipient will surely love.

This adorable love bug tabletop photo holder is more than just a gift, it’s an upcycle craft. Y’all know how much I love to upcycle. It combines photos and simple materials, and here’s how to make it:

This post may contain affiliate links that provides this blog with a small commission if you purchase through them, at no additional cost to you. Thanks for your support!

Before you begin, gather all the materials needed for this tutorial:

a clean yogurt cup or clear 9 oz SOLO Cup
pink, red, and black construction paper
2 purple pipe cleaners
red acrylic paint
paint brush
a black Sharpie or any black permanent marker
3 red paper clips
1.5-cm in width pink grosgrain ribbon with heart design
an awl hole crafting tool
a pair of scissors
hot glue gun and hot glue sticks
• 3 small photos

Step 1:

Paint the yogurt cup or 9 oz clear cup with red acrylic paint. Let it dry for an hour. You can double coat or triple coat this if necessary.

Step 2:

Cut three medium-sized hearts from the red construction paper. This will be the bug’s wings.

Step 3:

Cut three medium-sized oblongs from the black construction paper. This should be proportionate to the heart since it will serve as the head of the bug.

Step 4:

Cut three medium sized pink circles. This is the abdomen of the bug.

Step 5:

Glue the head on the tip of the heart wings. Do this for the remaining two as well.

Step 6:

Glue the pink circle on the rear end of the bug’s wings.

Step 7:

Add some details on the face of the love bug. You can create some cut-outs from the pink construction paper for the eyes, lips, and dimples. Other details that can be made on the wings can be done using a permanent marker.

Step 8:

Cut six pieces that are 3 centimeters long of the purple pipe cleaners. These pieces will become the antennas of the love bugs.

Step 9:

Curl one end of the six pipe cleaners and glue a pair of antenna on the head of the bug from the back of the head.

Step 10:

Hot glue the red paper clip on top of the antenna at the back. This should be placed in between the two antennae.

Step 11:

Cut 3 pieces of purple pipe cleaner into 5-centimeters, 7-centimeters, and 9-centimeters, respectively. Glue the pipe cleaner on the gut of the bug at the back. This is the stem of the love bug photo holder.

Step 12:

Create three holes on the bottom part of the yogurt cup using the awl hole crafting tool. If you don’t have an awl hole crafting tool, you can poke a hole with the tip of a knife – don’t let kids do this part alone.

Step 13:

Insert the love bugs on the holes on the yogurt cup base. It may help to add a dab of hot glue to keep them from moving in the cup.

Step 14:

Create a bow from the pink grosgrain ribbon and glue it in front of the base cup, right in the middle of it.

Step 15:

You can now insert your photos through the clips at the back of the love bug.

Step 16:

Tada! Done and ready for display!

This adorable love bug tabletop photo holder is a perfect gift for your loved one this Valentine’s Day. Make it extra special by adding pics of memorable moments of you together. Isn’t it sweet? Have fun and spread the love!

Check out some of my other craft posts:

Air fresheners turned Halloween decorations? Indeed! I LOVE taking something that would ordinarily be garbage and transforming it into something super fun! Make your old candles new again by melting the remnants down, and pouring them into one upcycled candle.

7 Steps To Your Social Medias Marketing Strategy

In this article I want to list the components that are especially necessary when carrying social media marketing strategy and that will make this very successful from day one.


Identify your Objectives

Every Social Medias Strategy needs to have clear objectives. Without clear objectives, you simply cannot move forward.

You have to look carefully at the needs of your brand or business and decide how social medias will help meet those needs in order to work around that.

There are different types of objectives you can have for example: Make the brand known, retain customers, act as a customer service channel, get visits to your website or get new customers.

Our recommendation would be that you start with one or two primary objectives and list the secondary ones. Once we already know how to get the first ones we will advance in the others.

Identify your potential customers

For example, you may have seen accounts that have followers but do not get good interaction with them. Good this usually happens because these are not connected with the content of the brand or business.

We must try to get potential customers and make the effort to connect with an audience that is interested in our market. This would be that we must first identify our target market. Who are the people who can reach that goal of ours? They are men? Women? Young, Not so young? Married? Singles? In what country or region are they located? What do you like? What habits do they have? What kind of income do they have? They work? Do they have problems? Once we have all of our identified public potential, we will try to create a specific strategy for this audience that will follow us and accompany us in the medias.

This is a very important point that no one can imagine how many people fail in their Social Media Marketing Strategy because they already start defining their target audience incorrectly.

Now that we have this determined, we must know that if we do not give them what they are expecting from us, we will have that problem of lack of interaction. Satisfying this audience and achieving our goals here is easier than we think. This is like love if I go looking for anyone to marry I will probably never get it and I will remain single you cannot force someone to endure all kinds of things that do not interest you and likes to irritate you, you have to look for the average orange they can make rare mixtures.

Study your Competition

Keeping track of your competition not only keeps you up to date with what they are doing, it also gives you an idea of ​​what works for them and can help you apply it to your own strategy.

Make a small list of who is your competition, do not want to study at all, start little by little and go incorporating things little by little. See what social medias are using and study their content strategy. Look at the number of fans and followers they have and their ways of making publications. See what kind of publications they have also and how their fans interact.

Our Recommendation: Pay close attention to the interaction that your competition has, since here you will see what works for them and they will also detect those that do not work for them. Discovering the mistakes you can avoid them from the beginning.


Study what Social Media Platforms are for You

Many companies or brands simply create and use all social medias without making a prior study of what would be the best and most appropriate for your business. This is a big waste of time because, unless you have a large budget to hire different community managers regardless of the losses, you would be wasting time in the wrong places. Not all social medias are the same and your target market does not act or is in all equally. You must determine which is the best social media for your business and for your objectives.

For example, if you already know that your customers spend most of their time on Facebook and much less on twitter, you should consider Facebook as the primary media for your strategies. It will depend on that target market to know where you will move and study where they are so it is necessary not to skip the steps of the strategy.

Create a Content Strategy within your Marketing Strategy in Social Media

The contents and social medias have a close relationship. From our social media accounts we must share interesting content for our target audience. We cannot share anything as we discussed before. We should not sin of inexperienced and simply fine-tune our social media channels and start publishing right and left. Not all content is valid, not every form of publishing works and publishing at any time will not work either.

Within a marketing strategy in Social Medias should be a specific content strategy, choose which is the best content for the target audience, and see what they would like to see more of them? Make a weekly calendar and plan what will be shared if articles, our own blog, images, videos, how many will be the publications intended for advertising, we will endless possibilities. All this must be well organized and planned. We must also think about what time it suits us to publish, at all times? in the morning? Afternoon? during working hours? early in the morning? Because at dawn if we all sleep! thinking about the behavior of people will lead us to have successful strategies!

Our Recommendation is Obvious Do not start publishing until you know what they are going to share and at what time this is something basic in a marketing strategy in Social Medias. Do not lose this valuable opportunity so you will get better interaction, they will get them to share their content and get new followers. A none we liked when we were kids dance with the ugliest (I ugly duckling young lady was) good either we like social profiles they have no interaction, not see them as successful and ignore them. If users get used too little interaction it will be difficult to overcome that situation and it will cost us a lot to reverse this.

Assign a Budget

Social Medias does not mean Free! A media strategy does not mean that it should be free; everything has its cost and its budget. Having a Community Manager will take your budget, what does your worker do already? It is also a true budget? Or your time is free for you? What are you going to do? And your time is worth nothing? Well, this is the first expense you’re going to have so you should start by knowing that this is already an expense.

In addition to this expense you must incorporate the payment of different management and measurement software and other tools. Many people do not want to use them. According to them if Facebook and twitter are free as they are going to pay for software. The software will streamline the work and help you measure better. There are tools that allow you to manage medias in half the time or less then for example, you pay 20 dollars a month for a management tool and you will achieve that you reduce your work from 2 hours a day to 1 at the end of the month. This represents at least 20 hours of work that you surely save that your work 20 hrs is worth more than 20 dollars or I’m wrong. On the other hand the measurement tools will save you time when measuring and you will see clearly what works and what not to be able to count clicks, how many people see the posts, schedules and others, here you will also save money. Anyway. Assign budget to your media strategy so you can also see if how many of these goals that have been met have been profitable compared to the budget assigned.

Measure and Modify

Now that you have launched your social media strategy, the measurement will be important to determine the success of it. As we mentioned before, use measurement tools to be able to ensure a better picture of what has happened. Identify your values ​​to follow and make reports on the performance of each publication, the interaction, which are the best publication schedules, which you liked, which has gone unnoticed.

When you are clear about all this, start looking for the errors and modify them. Compare them with your moments of success and try that the next time they are more triumphs than defeats. This is the moment in which you will be able to fulfill even more objectives and here you will see the importance of all the previous points. If you do not have the other 6 clear points you cannot understand what you do right or wrong and you will not be able to improve your campaigns and you will probably never realize the importance of social medias.

Now is your turn!


Free Valentine’s Day Printables

I love freebies. Like  a lot! And when it comes to holidays, I often try to find free ways to decorate and celebrate before the thought of buying anything crosses my mind.

One of my favorite holidays is Valentine’s Day. I know some people believe it’s cliche, and a corporate sponsored holiday. On the flip side, lovers in love adore the day and all the sweet goodies it brings.

Say what you will about it, I love the day.  Even if I too fall into the category of those who feel you shouldn’t wait until Valentine’s Day to express love. Haha! Every day should be a day of love when you’re in a relationship…but I digress.

Because of my love for freebies and all things holidays, I went in search of free Valentine’s Day printables to share with you all. I asked my bloggy friends for all the goodness, and they did not disappoint. Below you will find a plethora of awesomeness. Check it out!

Free Valentine’s Day Printables

1 . Fortnite Valentines day cards with free printable
2 . DIY Valentine’s Day Coffee Spoons with Printable Tags
3 . Applesauce Cup Valentine’s Day Free Printable
4 . You Are Write For Me Classroom Valentine Printable
5 . Mandarin Orange Cup Valentine Free Printable
6 . Glow Stick Valentines: Simple DIY Valentines for Kids
7 . DIY Dinosaur Valentines (with a free printable!)
8 . FREE Animal Valentines – Unicorn, Sloth, and Narwhal Valentines
9 . Printable Disney Valentines
10 . You’re Totally AwesomeSauce – Cute Kids Valentine with Free Printable
11 . Kids Valentine Printable Coloring Page – “You Color Me Happy”
12 . Mustache Valentine Cards Free Printable
13 . Valentine Cards Printable: Owl Coloring Page
14 . You Color My World Valentine Free Printable
15 . Whimsical and Colorful Valentine Printables Cards for 2019
16 . Valentine’s Day Volcano Science Experiment with Free Valentine Cards
17 . Valentines Day Slime – Fluffy Slime with free Valentine’s Day Printables
18 . Printable Star Wars Classroom Valentine Cards
19 . Sweet Candy Jar Valentines
20 . These Printable Emoji Valentine Cards Are So Much Fun {And They’re FREE!}
21 . Free Star Wars Printable Valentines: Lightsaber Glow Stick Valentines Cards!
22 . Printable Fortnite Valentines | Free Printable Valentines
23 . Slime Valentines | Free Printable Stickers!
24 . Valentine’s Day Word Search Printable Worksheet
25 . Baby’s First Valentine’s Day + Printable DIY “Be Mine” Valentine Banner
26 . “You’re Just Ducky” Free Valentine Printables
27 . Emoji Bookmark Valentine’s Day Cards
28 . Kids Valentines Cards: You’re A Gem (Printable)
29 . Valentine’s Puppies Roll and Cover Game
30 . Valentine’s Day Writing Prompts for Kindergarteners
31 . Valentine’s Friends Roll, Add, and Cover Game
32 . Are you looking for some fun Star Wars Valentines for your kids?
33 . Are you looking for a fun Bouncy Ball Valentine?
34 . These Bubble Valentines are perfect for toddlers and younger Kids?
35 . These You Light Up My World Flashlight Valentines are another great Non-candy Valentine option.
36 . Your kids will love these fun Stuck on You Valentines!
37 . FREE Printable Unicorn Valentines
38 . Do your kids love playing BINGO as much as mine do?
39 . Activity Valentines
40 . A Simple & Cute Llama Valentine Craft For Kids (With Free Printable)
41 . Free Printable Star Wars Valentines Every Fan Will Want
42 . These Super Mario Valentines Printables Are Guarenteed To Be The Class Favorite
43 . Free Super Hero Valentine’s Day Card Printables!
44 . Free Printable Harry Potter Valentine Cards
45 . Free Mermaid Themed Valentine Card Printables
46 . Free Printable Valentine Cards: “I Lava You”
47 . Free Printable Valentine Bingo
48 . Free Printable Valentine’s Day Word Search
49 . Free Printable Valentine Lunch Box Jokes
50 . Free Printable Llama Valentines
51 . Free Printable Valentine “Valenslime” Labels
52 . Free Printable Pen Valentines
53 . Cute and Easy Valentine’s Day Nature Craft
54 . “You Are My Squishy” – Unique Non Candy Kids Valentine Idea
55 . Cereal Valentines with Free Printable Gift Tags